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From faceless
to unforgettable.

About

Hector is a branding and web design studio from Hasselt, Belgium. We take brands that look like their competitors and give them the one thing nobody can copy: character.

Why we exist

Most brands aren’t bad. They’re interchangeable. The same words, the same stock photos, the same promise as the neighbours. We believe every company has something only it has. Our job is to find it, and make it so sharp that nobody can ignore it.

Who is Hector?

A hero,
not a mascot.

The greatest defender of Troy. Not a demigod, just a man who stood at the front, even when it got hard. That’s how we stand beside brands taking on bigger players.

Built from 0 X marks. Every detail only counts once they form a figure together.

What we believe

Four rules.
No exceptions.

  1. 01

    Character over trends

    A trend is something everyone does at the same time. Character is what only you can do. We always choose the second.

  2. 02

    Cutting is designing

    Most brands don’t have too little, they have too much. We strip away until only the strongest part remains.

  3. 03

    Honest, even when it hurts

    Is your brand interchangeable? Then we’ll say so. Better an awkward conversation than a beautiful but empty result.

  4. 04

    Potential is a verb

    A brand is never finished. We build it so it can grow, and we stay on board while it does.

The studio

Small team.
Short lines.
Big brands.

  • Close byHasselt, Belgium

    We work from Limburg, for companies all over Belgium. You’re always welcome to drop by.

  • No middlemenOne point of contact

    Whoever takes your brand apart also designs it. You talk to the people doing the work.

  • Under one roofBrand and website

    Strategy, design and development in one team. Nothing falls between two agencies.

  • After the launchWe stay

    We don’t deliver and disappear. We measure, adjust and grow with you.

Ready to get
your face
back?

Let’s start

Hello,

My name is . I work at & need help with . You can email or call me at or .